Press Release

Vivek Kohli

 

MEDIA RELEASE
FOR IMMEDIATE RELEASE
6th July 2023

Vivek Kohli Enterprise DMCC Announces Acquisition of Masita: A Historic Dutch Soccer Company

[Echt, 5th July, 2023] - Vivek Kohli Enterprise DMCC (VKE), a leading global sports enterprise, is thrilled to announce the successful acquisition of Masita, a prestigious Dutch soccer company with a rich 90-year legacy. This landmark deal signals an exciting new chapter in both companies' journeys.

Masita, renowned for its high-quality soccer equipment and apparel, has established itself as a trusted provider to European clubs and national teams, including four African football national teams. Masita's strategic partnerships have played a significant role in its success and this acquisition aims to preserve and build upon this heritage, infusing it with cutting-edge technologies, global resources, and an unwavering commitment to innovation. By harnessing VKE's wide-ranging global connections, this acquisition positions Masita to reach new heights, expanding its influence in the global soccer community.

"With Masita as part of VKE, we will combine our expertise, resources, and passion to shape the future of soccer," stated Vivek Kohli, the Chairman of VKE. "Together, we will grow and, and create remarkable experiences for athletes and fans worldwide. This acquisition marks an exciting milestone in our journey to revolutionise the sports industry."

"In acquiring Masita, I have come full circle in my entrepreneurial journey," added Vivek Kohli. "Soccer holds a special place in my heart, as it was the first sport my grandfather embraced when he started our original company. This acquisition is a testament to our commitment to honouring our heritage while driving innovation and growth in the soccer industry."

Together, VKE and Masita will forge ahead, solidifying their positions as industry leaders and driving advancements that enhance the soccer experience for all stakeholders.

To learn more about Masita, please follow their exciting journey on Instagram at @MasitaSportswear.

For media inquiries, please contact:
Vivek Kohli Enterprise DMCC
Email: vk@vivekkohli.com

  • Vivek Kohli Enterprises(OPC) Private Limited

    REGISTERED ADDRESS
    23, VICTORIA PARK, SPORTS COLONY, MEERUT, UP -250001

    E-MAIL
    info@sportsjewellery.com

    PAN/IEC
    AAICV1409M

    CIN
    U33309UP20210PC148133


    GSTIN
    09AAICV1409M1ZZ

  • Vivek Kohli EnterprisesUSA INC

    ADDRESS
    48-44 192ND STREET, FRESH MEADOWS NY 11365, USA

    AUTHENTICATION NUMBER
    100000388256

    WEBSITE
    www.vivekkohlienterpriseusa.com

  • Vivek Kohli EnterpriseDMCC

    ADDRESS
    UNIT NO.: 3831, DMCC BUSINESS CENTRE, LEVEL NO 1, JEWELLERY & GEMPLEX 3,
    DUBAI, UNITED ARAB EMIRATES

    REGISTRATION NUMBER
    DMCC195246

    LICENSE NUMBER
    DMCC-866635